YouTube’s new social-friendly design goes live

November 24, 2011

With the launch of Google+ the search engine giant has been taking steps to more closely integrate its platforms – and this has now extended to YouTube.

Last week they announced a new design of their video platform and this week it was rolled out to certain users. The revamped design features a new look and places a much larger emphasis on social integration.

The look and feel includes an updated sleeker design which is less cluttered and also easier to navigate. YouTube may be the biggest video sharing platform on the web but its design has never been the most appealing, especially compared to other video sites such as Vimeo. This new design goes a long way to improving this. The design also provides users with more sizing options for their videos and also makes recommended content ‘pop out’ when clicked.

The greatest change, however, is the deep Google+ integration. When logged into Google all the subscriptions and channels you follow are organised into a left sidebar, which makes it easier to see videos that are shared from people within your social circles on Google+. This means it’s simple to watch videos that people who you trust have recommended. There are also recommended content category sections tailored to your needs.

This is a smart move by Google, providing users with a personalised service and integrating their services – and in the long term it should see Google+ grow their user numbers.

How to enable the new design

The new design is currently being rolled out in phases to certain users and will not be available to all video users for a few weeks. However, there is a way you can start using the new design right now.

It’s relatively simple to do and will only take a couple of minutes. When you’re on the YouTube website, you need to open up your browser’s developer tools — Ctrl / Cmd + Shift + K in Firefox; Ctrl + Shift + J (Win) or Cmd + Alt + J (Mac) for Chrome — and input the following code. Alternatively to put it more simply – right click on your mouse, in the pop up box click on ‘Inspect Element’ then click on the ‘Console tab’ and copy paste in the line of code:

document.cookie=”VISITOR_INFO1_LIVE=ST1Ti53r4fU”;

Close the pop up box, reload the site and you should then be viewing the brand new YouTube design.

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