Find your ABC1s through location based services
May 10, 2012
The folks at Flowtown have cut through the data on users of geo-social networking and location-based services to produce this infographic – and guess what? it’s the under 30 year old males that lead the way. Delving a little further into the whos and whats shows us that users with spending power look to location-based
Cookie Best Practice
April 20, 2012
From 26 May 2012 websites operated in the EU will be required to inform their users that they are being tracked with cookies, and to ask users for their consent. There’s much that brands can do to support site architecture changes by reviewing how they relate to their B2B and B2C customers in two areas:
On your marks – going social for the Olympics
April 12, 2012
The London Games begin in just over 100 days’ time involving many thousands of spectators, participants and sponsors:- the physical architecture is more or less in place, the infrastructure pretty much on track, the athletes are reaching the apex of their training, games volunteers have been recruited, and trade in tickets, travel and accommodation is
Social TV: One to watch?
March 1, 2012
TV is inherently social; shows have been weekly appointments to gather around the screen and it is a small step from watching a show to telling friends or blogging what we think about it. The proliferation of second screen devices means viewers are able to explore, share and engage with content before, during and after
Why you should care about Google + brand Pages
December 20, 2011
When Google+ launched it was about connecting people on a personal level, but the search engine giant always maintained that they would be launching a solution for brands to promote themselves on the platform. In November 2011 Google finally unveiled brand pages for Google+, allowing businesses and brands to join Google’s social network. So why should
