Social Data Growth in 2014
November 22, 2013
For 2014 agency:2 predicts Social Data to emerge as a business foundation. Throughout an organisation: from HR, to Brand, PR and Marketing teams, Social Data will play a major role in building a richer level of Customer Relationship Management (eCRM) in order to create a better understanding of customer, prospect and employee insights and actions. With CRM Analytics and Social data companies are able to create predictive models, benchmark and support the decision making process.
