Social media strategy, training and policy

Social media strategy

A comprehensive social media strategy ensures clear and measurable objectives for any programme and sets out a detailed plan for the most effective way to achieve them.

We have years of experience in creating highly successful, bespoke social media strategies for a diverse range of brands including InterContinental Hotels, JLL, Mattel and Royal Caribbean.

Before writing your strategy, we will can carry out a wide range of  research in order to understand your marketing communications, competitor activity, audience insights and analyse your marketing objectives. Through a detailed strategy we will outline exactly how social media can help best achieve your unique objectives, ensuring we maximise ROI and hit business targets.

Social media training

Our bespoke social media training sessions cover all aspects of social media marketing. These training sessions offer internal teams the chance to immerse themselves in social media and provide explanations on usage and tools across relevant platforms. This understanding will help your staff make improved marketing decisions that will have a positive impact on your business.

Read more about our social media training services.

Social media policy & GDPR

Consistent, transparent and credible online communication is vital in maintaining a positive brand image. Our bespoke social media policies protect your brand by outlining brand guidelines for your staff on the most effective and professional ways to communicate online. Our social media policy empowers staff to confidently represent your brand, deliver valuable content to your audience in a consistent voice and deal quickly and efficiently with any key scenarios your business may face.

Contact us now to find out more about our social media, training and policy services.